Tuesday, April 13, 2010

Are YOU World Class?

I just finished reading a book called, “177 Mental Toughness Secrets of the World Class” by Steve Siebold. This book was referred to me by AVP, Joel Johnson, from Michigan and is an absolute game changer. The author breaks down the thinking and attitudes of people from the various classes of performance and living standards, poverty level to working class, to middle class, upper class and finally world class in a simple, concise, easy to read book. This book points out the attributes of each level and allows you to see where you are presently and how you can change to become the world class performer you may desire to be.

The book describes how the difference between middle and world class is often just a tweak of an attitude. I think of the Ron Dortch’s, Chuck Reinhold’s, Miguel Romero’s, et al, who read everything they can get their hands on, attend every meeting possible and simply find every way they can to get better. The World Class represents only about 5% of the population and attribute 41 in the book is one worth mentioning; “Champions dedicate their lives to Greatness.” “The top 1% of world class performers invests thousands of dollars every year on self-development books, DVD’s, CD’s, seminars, workshops and retreats. Most amateur performers haven’t read a book since high school and wouldn’t attend a self help seminar if you paid them. Amateurs tend to believe that education ends with high school or college graduation. The world class believes real education begins after school lets out. Dedication to getting what they want from life is the driving force behind champions. While the masses seek perpetual pleasure, the great ones focus on achievement. The irony is that professional performers tend to experience greater pleasure as a result of their achievements. Such feelings of accomplishment and achievement are an additional benefit only the great ones enjoy.”

I think about all the local training sessions we hold around the country, as well as our annual conference in Las Vegas. In almost every case, at every event, the most successful people are in attendance, eager to improve in every way. At the same time, because we care about people being successful, we always miss those people who choose not to attend, those who already “know” everything and feel that they don’t need to attend. Inevitably, these are the people who absolutely need it the most and are constantly frustrated. The book represents that 85% of people are in the middle class or below, living the life that Henry David Thoreau described as one of “quiet desperation”.

There will never be a better time than right now to make a decision to lead a life of world class, effort, commitment and achievement and become the person you are truly meant to be. Interestingly, the ones who are already on that path will buy this book, attend every seminar, etc, while the people who need it the most will simply ignore this message because they already know everything and don’t need to waste their time.

My question is which are you?

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